According to the 2015 Tanzania Demographic Health Survey with only 59% of children are exclusively breastfed in their first six months of life with over 40% children lacking the essential service, a factor which contributes immensely to the deaths of under-five children. Dr Mariam Noorani, a pediatrician and lactation consultant at the Aga Khan Hospital in Dar es Salaam,says that breast milk is a baby’s first vaccine, the first and best protection they have against illness and disease with newborns, accounting for nearly half of all deaths of children under five, saying early breastfeeding can make the difference between life and death.